Ukufakwa = Ukumelwa
I-RADIOLEX Udlala indima ebalulekile ekuqinisekiseni ukuthi BONKE abantu emphakathini wethu banezwi.
Izindaba zobunikazi bemidiya.
Ukusabalala kwemidiya kunquma indlela esibuka ngayo izinkinga. Uma abantu bendawo bengabandakanyi ekubumbeni izindaba nokuqukethwe, izindaba ezibalulekile emphakathini azinakwa. Izindaba ezinjengokufakwa kwezomnotho, imfundo yomphakathi eyikhwalithi, ukufinyelela ekunakekelweni kwezempilo, ukucwasa ngokwebala, ukuguqulwa kwabantu abavela kwamanye amazwe, ukuvimbela ubugebengu obunenzondo, nokunye.
Hhayi ngathi, ngaphandle kwethu.
Izinhlanga nezinhlanga ezincane, abesifazane, abantu abadala baseMelika, kanye nabantu abakhubazekile abamelwe kancane kwabezindaba. Abesifazane kanye nabantu abanemibala baphethe ngaphansi kwama-7% awo wonke amalayisense omsakazo nomabonakude. Ngokuvamile, akekho ongakhuluma ngegunya mayelana nolwazi lwabo. Lokho kusho ukusakazwa kwabezindaba okuncane noma okungaphelele kwezindaba ezibalulekile kubo. Siyaziqhenya ngokuba nebhodi labaqondisi abahlukahlukene abakhombisa imiphakathi esiyisebenzelayo.
Amandla Aphansi = Umphumela Ophezulu
Ngo-2000, iCongress neFCC basungula igama elisha elibizwa ngokuthi yi-Low Power FM, lomsakazo ongewona owentengiso non-nzuzo. Ukuqokwa kwe-LPFM kukhuthaza ukwahlukahluka kuma-airaves womphakathi, okuvumela uhla lwamazwi namaphuzu wokubuka angatholakali kwimidiya kazwelonke neyesifunda. Umsakazo womphakathi uyizwi labantu.
Umsakazo womphakathi iziteshi zisebenzela imiphakathi yendawo kanye nemiphakathi ethakazelayo. Basakaza okuqukethwe okudumile futhi okuphathelene nezithameli zasendaweni, ezithize kepha okuvamisile ukunakwa ngabasakazi bezentengiso noma abezindaba. Iziteshi zomsakazo womphakathi ziyasebenza, ziphethwe futhi zithonywe yimiphakathi ebasebenzela.